Nitto Tires Neo Gen - Experience the Art of Tire with Neo Gen, the latest offering of extreme high performance radials from Nitto Tire. Neo Gens unique asymmetrical tread pattern is an art in motion designed to perform. The innovative three-dimensional, multi-wave sipes are optimized to reduce irregular wear, as compared to conventional sipes. And the slanted, three-dimensional tread blocks provide the necessary rigidity for improved cornering and enhanced traction in varying weather conditions. This perfectly balanced combination of technology and art suits the most demanding automotive enthusiast. With Neo Gen, youll experience first hand the Art of Tire.